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Monay
Smart Payment, Smarter Living
2022
In the growing fintech space, Monay set out to simplify how people send, receive, and manage money digitally, combining banking-grade security with consumer-level ease. The client’s vision was to redefine mobile finance with a solution that feels as natural as chatting with a friend, yet capable of handling complex financial workflows. The product needed to appeal to both digital natives and cautious first-time users, making transactions fast, intuitive, and reassuring. Our goal was to create a design language and flow that demystifies digital payments while building financial confidence.
SERVICES
UX Strategy, Competitor Analysis, User Interviews, User Journey, Wireframing, High-Fidelity, Usability Testing
Project Overview
To design a user-friendly, trustworthy, and feature-rich mobile wallet that allows users to manage money with ease and confidence.
Monay is a modern digital wallet that goes beyond payments letting users track spending, manage bills, split expenses, and stay on top of their day-to-day finances with ease. It pairs a clean, intuitive interface with the reliability and security of a banking-grade platform.
We crafted a design experience that focused on simplicity, transparency, and user empowerment. Monay simplifies money management by guiding users with friendly visuals, clear financial insights, and minimal cognitive load. The app was carefully designed to bridge the trust gap in digital finance, encouraging everyday users to fully embrace cashless living without hesitation.
Approach
Wireframe
We took a mobile-first, user-centered approach using humanized design, clear action paths, and informative microcopy to make managing money feel simple and approachable.
By combining minimalist visuals with focused user journeys, we eliminated friction around payments, created clear spending visibility, and helped users feel more in control of their financial behavior.
Designing Confidence into Everyday Money Movement
The process centered around understanding users’ trust barriers, addressing them with clear design choices, and validating flows through iterative testing.
Empathize Interviews with diverse users — from Gen Z to non-tech-savvy parents. Identified pain points around unclear charges, fear of losing money, and poor navigation in competitor apps. Define Defined personas like The Budget Conscious User, The Bill Splitter, and The Skeptical First-Timer. Mapped out their journeys and potential drop-off points. Ideate Brainstormed flows for intuitive transfers, bill reminders, animated confirmations, and real-time tracking. Prototype Created wireframes and clickable prototypes with focus on onboarding, sending money, and tracking past activity. Test Conducted 5 rounds of usability testing, validating error handling, ease of transfer, and user trust with real users. Refine Refined typography for readability, created reassuring visual cues, and added tooltips and animations for feedback.
The design philosophy centered on clarity, control, and calm key to building trust in financial products. We reduced decision fatigue with progressive disclosure, structured information for quick scanning, and crafted interactions that help users feel secure and in command of their money.
Final Design
The final design blends clarity and charm combining flat icons, intuitive hierarchy, and bold typography to make financial actions feel light, safe, and empowering.
The final product blended ease, security, and elegance positioning Monay as the go-to choice for users seeking financial control without unnecessary complexity.
Product Images

Achievements
From onboarding to analytics, the experience is slick and human exactly what we wanted to build trust with our audience
-Head of Product, Monay
The visual and strategic excellence of Blanc 4’s new brand identity received widespread acclaim, setting new standards in the technology sector. The innovative designs and comprehensive brand guidelines played a crucial role in the rebranding's success.
Post-launch, the app experienced a 60% increase in new user sign-ups, a 40% improvement in transaction completion rate, and strong adoption in Tier 2 cities proving that thoughtful UX can turn financial hesitation into confident action.
Raised New Sign-ups by
Repeated Users by